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Cancer Research UK - Science blog
WebOct 1, 1989 · Cacioppo John T., and Petty Richard E. (1980), “Persuasiveness of Communication is Affected by Exposure Frequency and Message Quality: A Theoretical and Empirical Analysis of Persisting Attitude Change,” in Current Issues and Research in Advertising, Leigh James H., and Martin Claude R., eds. Ann Arbor, MI: University of … WebMay 29, 2024 · Making your own stuff can reduce your exposure to advertising because your mind is fixated on something entirely different. You're thinking about the ingredients … su忽略背面
Advertising Effectiveness - American Marketing Association
WebConsumers are exposed to large amounts of advertising every day. One way to avoid being manipulated is to monitor the sources of persuasive messages. In the present study it was tested whether high exposure to advertising affects the memory and guessing processes underlying source attributions. Participants were exposed to high or low proportions of … WebSep 24, 2024 · A large proportion of youths in our study reported exposure to online marijuana advertising, including a substantial increase from 8th graders (37.2%) to 11th graders (49.5%) that may reflect increases in media consumption and/or increase in marijuana use with age. WebReviewer's conclusions: Longitudinal studies consistently suggest that exposure to tobacco advertising and promotion is associated with the likelihood that adolescents will start to … su性能设置